Each panel below is a working miniature of a site that could run at this address: navigation, hero, product screen and proof numbers, followed by a plain note on how that business would position the name. Ten read IP as internet protocol and carry blue; ten read it as intellectual property and carry gold. All twenty stay on screen at all times; a lane simply marks its own. The domain sits in the browser bar of every one of them, whole and unbroken, because the name is the thing being sold.
01
What Is My IP
The utility page everybody has typed at least once
MyIPUSA
My IPToolsAPI
Check my IP
Your address,
in one look.
Address, carrier, city, whether you are behind a VPN, and whether anything is leaking.
YOUR PUBLIC ADDRESS
198.51.100.24
CARRIERExample Broadband
LOCATIONSan Jose, CA
VPN DETECTEDNO
0.2sto answer
IPv4 + IPv6both
Noaccount
How they position itThis is the most typed question on the internet and the answer is a single screen. A name that states the question is the shortest path from a person wondering to a person arriving.
02
IP Geolocation API
Developers pricing, routing and screening by location
MyIPUSA
DocsAccuracyPricing
Get API key
Where the request
came from.
Country accuracy of 99.8 percent. City accuracy published country by country, honestly, because the alternative is a support ticket.
GET myipusa.com/v1/198.51.100.24
200 { "country": "US", "region": "CA",
"asn": 64512, "proxy": false }
99.8%country level
41-99%city, by country
40msmedian
How they position itDevelopers type the domain into a client library and never look at it again. Short, literal and unambiguous is the whole specification for that job.
03
Network Diagnostics Suite
Anyone whose connection is misbehaving
MyIPUSA
ToolsSpeedDNS
Run all tests
Find out what
is actually broken.
Speed, DNS resolution, port reachability, packet loss and route, run together and explained in English.
9tests
Plainexplanations
Shareableresult link
How they position itDiagnostics are searched for in a panic, in plain words. A domain built from those same plain words is the one that gets found and then bookmarked.
04
IPv4 Address Brokerage
Networks buying or selling address blocks
MyIPUSA
BuySellTransfers
Get a valuation
The world ran out
in 2015.
Address space is a traded asset now. Valuation, escrow and the registry transfer, handled end to end.
/24 BLOCK · 256 ADDRESSES$7,680
/22 BLOCK · 1,024$28,672
/16 BLOCK · 65,536$852,000
ARIN WAITING LIST15+ MONTHS
491waiting at ARIN
$14-$32per address
RIRtransfer handled
How they position itA brokerage handles other people's money and needs to look permanent on the first visit. A short, literal address does more for that than any invented brand.
05
Enterprise Address Management
Network teams who lost track of their own space
MyIPUSA
PlatformDiscoveryAudit
Book a demo
Every subnet.
One inventory.
Discover what you actually own, what is assigned, what is dark, and what someone stood up without telling anyone.
10.0.0.0/8 · CORPORATE SPACE1,024 SUBNETS
ASSIGNEDDARKCONFLICT
Autodiscovery
Conflictdetection
Auditexport
How they position itInfrastructure tools are bought by people who will run them for a decade. A name assembled from ordinary technical words ages at that same slow speed.
06
US Privacy VPN
People who would rather not be followed
MyIPUSA
AppsServersNo-logs
Get protected
Change the answer
to that question.
US-operated, independently audited, no logs. The same page that shows your address can also hide it.
YOUR PUBLIC ADDRESS
203.0.113.88
APPARENT LOCATIONDenver, CO
PROTECTIONACTIVE
USowned and operated
Auditedno-logs
6devices
How they position itThe utility and the product are the same sentence: this is your address, here is how to change it. One domain holds both halves of that funnel.
07
Data Broker Removal
Anyone who found themselves in a people-search result
MyIPUSA
RemovalCoverageStatus
Start removal
Get yourself
taken down.
Around seven hundred fifty brokers hold records. We file, track and re-file when they put you back.
CALIFORNIA DELETE REQUEST ENROLLED
750brokers tracked
Re-filedautomatically
Statusper broker
How they position itA privacy service is judged on whether it sounds like it will still exist next year. Plain words at a national .com carry that better than a coined name.
08
State Privacy Compliance
Businesses now covered by nearly two dozen state laws
MyIPUSA
CoverageAssessmentFilings
Check my exposure
Twenty-three states.
Different rules.
Find out which state laws reach your business, what each one demands, and what is due when.
STATE PRIVACY LAWS IN FORCE19 OF 23
CAVACOCTUTMTTXORDEIANENHNJTNMNMDINKYRIOKLAALVTOHMIWIGANYPAILMANC
IN FORCEDATE SETNOT YET
23states enacted
19in force
Deadlinestracked
How they position itCompliance buyers put the vendor name in a policy document that a regulator may one day read. Neutral, descriptive and national is exactly the register that suits.
09
Brand Protection Proxy Network
Teams verifying what the public actually sees
MyIPUSA
NetworkUse casesCompliance
Talk to us
See your site the way
a customer does.
Check ad delivery, pricing and search results from real US locations, with consent-based addresses and an audit trail.
PHOENIX, AZAD SERVED
COLUMBUS, OHAD SERVED
PORTLAND, ORWRONG PRICE
50states covered
Consentedaddresses
Fullaudit log
How they position itThis category is judged first on legitimacy. A plain US-anchored name signals a compliance posture before anyone has read the policy page.
10
Home Network Safety
Parents and anyone sharing a router
MyIPUSA
SetupDevicesAlerts
Scan my network
Who is on
your network?
Every device on the router, what it talks to, and an alert when something new appears at two in the morning.
Living room TV10.0.0.14
Kids laptop10.0.0.22
Unknown device10.0.0.51
Everydevice listed
New devicealerts
5 minsetup
How they position itA consumer safety product needs a name a person can say to a spouse and have them find it. Short and literal is the entire requirement.
11
Trademark Filing
Founders registering a name for the first time
MyIPUSA
FileSearchPricing
Start a filing
Register the name
before someone else.
Search, classify and file with the USPTO, then track every office action until it registers.
CLEARANCE SEARCHno blocking marks found
FILED · CLASS 42serial 99/123,456
AWAITING EXAMINATION346,378 waiting to be examined
$350USPTO fee per class
11.7 moaverage to register
Trackedto registration
How they position itHere the name reads the other way entirely, and it still lands. Intellectual property is what a founder means by my IP, and USA is the office they are filing with.
12
Clearance Search
Anyone about to spend money on a name
MyIPUSA
SearchRiskReport
Run a search
Find out before
you print anything.
Federal, state and common-law marks, with a plain risk read rather than a list you cannot interpret.
EXACT FEDERAL MATCHNONE
CONFUSINGLY SIMILAR2 FOUND
COMMON LAW USE1 STATE
OVERALL RISKMODERATE
Federalstate and common law
Riskrated
Same dayreport
How they position itSearch is a trust purchase made under time pressure. The domain has to look like the authority rather than one of many results, and a national .com does that.
13
Patent Docketing
In-house counsel and small firms watching deadlines
MyIPUSA
DocketDeadlinesAnnuities
See the docket
Nothing goes
abandoned.
Every response window, maintenance fee and annuity, in one calendar with escalating reminders.
14DAYSOffice action response
62DAYSMaintenance fee, 7.5 yr
Q12027EP annuity
776,995applications in queue
Annuitiestracked
Escalatingreminders
How they position itDocketing software is bought once and trusted for years. A plain name is easy to write into a malpractice policy and easy to explain to a partner.
14
Copyright Registration
Creators registering work in volume
MyIPUSA
RegisterBulkDeposits
Register work
Register it, or you
cannot sue over it.
Single works and group registrations, deposits handled, certificates stored where you can find them later.
415,780registered last year
Groupfilings
Certificatesstored
How they position itRegistration is procedural and unglamorous, which is exactly why the name should be plain. Nobody wants a personality in the place they file paperwork.
15
IP Valuation
Companies borrowing against what they own
MyIPUSA
ValuationLendersMethod
Request a valuation
Put a number
on the intangible.
A defensible valuation of a patent family, trademark portfolio or copyright catalog, written for a lender.
TRADEMARK PORTFOLIO · 14 MARKS
$4.2M
INCOME APPROACH$4.6M
MARKET APPROACH$3.8M
Lenderready
Publishedmethodology
Portfolioor single asset
How they position itValuation reports are read by people who did not commission them. The letterhead matters, and a national category .com is a strong one to print at the top.
16
Counterfeit Monitoring
Brands watched their goods appear elsewhere
MyIPUSA
MonitoringMarketplacesTakedowns
Start monitoring
They are selling
your product.
Marketplace sweeps, seller clustering and evidence packs ready to hand to a platform or to customs.
"Genuine" unit, 62% offFLAGGED
Bulk lot, 40 unitsFLAGGED
Authorized resellerCLEARED
Same photos, new sellerCLUSTER 7
78Mitems seized last year
Evidencepacks
Repeat sellersclustered
How they position itEnforcement is bought by someone angry and in a hurry. They search in plain language, and the plain-language domain is the one they land on.
17
Takedown Service
Rights holders filing at volume
MyIPUSA
TakedownsVolumeCounter-notice
File a notice
Five billion notices
went out last year.
File to search engines, hosts and platforms, track what actually came down, and handle counter-notices.
SUBMITTED THIS MONTH18,402
REMOVED9,937
NOT IN INDEX6,441
COUNTER-NOTICED12
5BURLs requested in 2025
54%actually removed
Counter-noticehandled
How they position itVolume operations put the vendor name in thousands of legal notices. It has to be short, spellable and free of anything a recipient could misread.
18
IP Litigation Analytics
Litigators sizing up a court, a judge or an opponent
MyIPUSA
AnalyticsCourtsJudges
Explore the data
Seventeen thousand
cases a year.
Filing trends, court and judge histories, damages outcomes and how similar matters actually resolved.
CASES FILED, US DISTRICT COURTS · FY2025
17,350IP cases filed
By courtand judge
Damagesoutcomes
How they position itLitigators cite their sources in writing. A name that reads as a national reference gets cited by name, and each citation is a permanent inbound link.
19
Trade Secret Program
Companies whose value walks out at five o'clock
MyIPUSA
ProgramControlsExit
Assess my program
Prove you took
reasonable measures.
Identification, access controls, agreements and exit interviews, documented the way a court will want to see it.
Asset inventory built184
Access reviewedQUARTERLY
Agreements on file96%
Exit interviews logged100%
Documentedcontrols
Exitinterviews
Courtready
How they position itTrade secret protection is a paperwork discipline that gets tested in court. The vendor name ends up in an exhibit, so plain and sober is the right choice.
20
Licensing Marketplace
Owners with idle rights and buyers who want them
MyIPUSA
ListingsList an assetDeals
Browse listings
Rights nobody
is using.
List a patent family, a trademark in a class you abandoned, or a catalog, and meet the people who want it.
MEDICAL DEVICE FAMILY4 US patents · 2 EP
Licensing
APPAREL MARK · CLASS 25registered 2016
For sale
PHOTO CATALOG · 12,000registered, cleared
Licensing
Patentstrademarks, catalogs
Escrowon transfer
Bothsides verified
How they position itA marketplace needs both sides to trust the middle. A neutral national name belongs to neither the seller nor the buyer, which is the point.